How Do Supplements Fit into the MAHA Strategy?

Products & Ingredients

Hydroxycut Launches Hunger Control + Weight Loss Drink Sticks

The ready-to-mix powders feature SlimBiome, a prebiotic and dietary fiber ingredient formulated to reduce feelings of hunger.

SPONSOR

Imagine More Speed to Market Without Setbacks

From trending botanicals to fortified blends, innovation moves fast. Teams are relying on portfolio-rich partners to keep launches on track.

SPONSOR

NeoGOS® – A High-Purity Galactooligosaccharide Prebiotic Supporting Gut & Skin Health

Supports digestion and hydration — see the science and product potential behind it.

Products & Ingredients

Fairhaven Health Launches Supplements for Women’s Health

The two new formulas act on metabolic factors and oxidative stress associated with challenges related to both PMS and PCOS.

Research

Sorghum Extract Benefits Muscle Recovery: Study

Supplementation with a polyphenol-rich extract marketed as ReDaxin by RedLeaf Biologics appeared to help participants recover their strength more quickly after eccentric exercise.

SPONSOR

RHT3201®: Revolutionizing Immune Postbiotics – White Paper

Boost immune & skin health with shelf-stable RHT3201®—see the science in our white paper.

Market Updates

Nordic Naturals Hosts California Beach Cleanup Day at Rio Del Mar

The event featured activities, custom lattes, a statewide 'trashure hunt' in partnership with the California Coastal Commission, and a closing celebration.

Market Updates

Valensa Recognizes BPH Awareness Week with HerbTV Video on Saw Palmetto

The video underscores the role of the botanical in supporting men's symptoms associated with benign prostatic hyperplasia.

SPONSOR

JBSL: Moving Science Forward with NSK-SD® Nattokinase

Japan Bio Science Laboratory is bringing the benefits of natto to a global audience with its patented, branded, serine protease enzyme.

Exclusives

The Fibrin Factor: How Nattokinase Protects Heart Health

A supplement derived from natto has been shown to help regulate fibrin, providing a unique tool to protect cardiovascular and neurovascular health.

SPONSOR

Anti-Aging and Healthy Lifespan Benefits: The Role of Tocotrienols and Squalene (STGaia®)

Explore how STGaia® supports healthy lifespan with science-backed benefits like cellular rejuvenation and oxidative stress defense.